Worried Thoughts

Type

PSA Campaign

Photo Composite

Date

May 2023

Tools used

Photoshop


The Project

Worried Thoughts is a PSA campaign that raises awareness for anxiety and its symptoms to help those who might be experiencing it without knowing it to seek help.


The Challenge

Creating an original and cohesive concept that is adaptable across various media outlet.


The Solution

Have each ad contain a play of words with “worried thoughts” the name of the public awareness. The design of each ad would then match the text while taking into account the media format used.