Type
PSA Campaign
Photo Composite
Date
May 2023
Tools used
Photoshop
The Project
Worried Thoughts is a PSA campaign that raises awareness for anxiety and its symptoms to help those who might be experiencing it without knowing it to seek help.
The Challenge
Creating an original and cohesive concept that is adaptable across various media outlet.
The Solution
Have each ad contain a play of words with “worried thoughts” the name of the public awareness. The design of each ad would then match the text while taking into account the media format used.